Part 1: Copy that People will love
Step 1: Get in the Copywriter’s Mindset
Step 2: Let’s make some headlines
Step 3: Lay down the plan for your article with AIDA
Step 4: Finding the right tone to write in
Step 5: Tell a damn good story
Step 6: Throw in some social proof
Step 7: Bring it home: make the call to action super obvious
Copywriting Checklist
Part 2: Copy that Search Engines love
What is Search Engine Optimisation?
How to do SEO simply
Get a Baseline
Find the keywords that your target audience are searching for
Find Better Keywords for your website
How to edit your website’s home page title
In Wordpress
In Joomla 3
Using a different website platform?
Insight Design have worked with Iluka on a number of design projects from websites, annual reports to internal communications and strategic communications planning.
Their expertise in the entire design process from identifying the needs of the client, establishing audiences and creating a style that works for the organisation is first class.